The World Broadband Association is an independent association that provides leadership for the global broadband industry. Their objective is to overcome industry challenges and support the provision of broadband networks and services for all. The association brings together operators, vendors, policymakers, and other stakeholders to shape the future of global broadband.

The World Broadband Association offers several working groups focused on different areas of the industry. These working groups include the Generational Roadmap group, which focuses on understanding future demand for services and applications; the Broadband Advocacy group, which develops arguments for investing in broadband development; the Environmental Sustainability group, which promotes sustainability as a core element of corporate strategy; the Network Technology group, which explores cloud network convergence; and the Annual Flagship Research group, which provides insights into the state and nature of the digital divide.

In addition to their working groups, the World Broadband Association publishes white papers and hosts events to share industry insights and promote collaboration among industry players. Membership is available for individuals or organizations interested in staying updated on the latest news and challenges in the digital broadband industry globally.